Yesterday, I visited the Ithe showroom, a Japanese apparel brand that just debuted this month with their 2014 AW collection.
Their line consists mostly of tops and outerwear in clean, cool colors like blue, gray and white. Ever since I viewed their website, I was immediately drawn to the simple and wearable designs. I really love clean cuts and styles, so I was excited to try on some of their pieces. I recommend their sweaters layered over a plain shirt - the sweaters are made with a very unique, high quality material, and some of their shirts have satin in it, which is machine washable (!). Their concept is casual chic, which I can definitely nod my head to. The gray jacket I wore was very comfortable, and I appreciated how big the hood was because I always have a hard time finding hooded jackets with a big-enough hood.
This brand is very new, but I sincerely wish them great success and I can't wait to see future collections. Thank you so much for inviting me!
今週末は、「Ithe (イザ）」の２０１４AW コレクションのデビュー展示会へ行ってきました。とてもシンプルなデザインがお気に入り！色合いがとても綺麗ですし、素材がのクオリティーが良く、肌触りも良かったです。特に、セーターと無地のシャツ、そしてジャケットがおすすめです！
What do you think of Ithe and their 2014 AW collection?